20 October 2008

Social Marketing To Affiliate List Building

It's been an interesting week of unsubscribing from lists. The
economy has nothing to do with it but 80% of my recent emails has
been about - the big, bad economy.

Then there are the ones who use it to 'scare up' affiliate
sales with products they haven't used, don't have a clue if it
works or not and then send 2 a day. What about I didn't
respond the first time don't they get!

Anyway, enough of my drama because you probably are going through
the same thing.

Let's get to it -

1. Social Marketing Can Be A Dangerous Thing
Blog Bloke post on using social networking sites. I've
mentioned this before when it comes to doing business, trying to
connect with your site visitors but not knowing who you are
actually sharing your information with in the 'anonymous'
aspect of the internet.

It's been an increasing security risk for any company using the
internet to market products and services. Large companies
usually have inhouse IT people to implement risk management
processes, but when you're a solo entrepreneur working alone it
comes down to one simple question: "If I lose all my business
data, what will it cost me?
"
Don't assume that email you
receive from your security software company is legit either.

McAfee has seen an increase in malicious software posing as
applications from security vendors. To read the entire post.
Here

2. Finding Your Passion
I've been reading this blog for a while and Paul shares what he would say
to his coaching clients but won't. This 'dream comment' is the subject of his post.

Yes, it's a rant disguised as a dream but he is telling you the same thing I have
over the past 3 years: Get off your butt and get going!
Here's Dream Sequence

3. Comment Posting: What name do you use?
This was an interesting question asked by Darren Row that never
occurred to me when making comments on others blogs. Because I'm
so used to just typing in my name it never dawned on me to use
keywords, my blog domain name or anything else.

Solo Entrepreneur I am, but using others blogs as a marketing
ploy just never came up on my radar. Why? Who knows but it just
seems a bit slimey to me to plug my keywords or blog twice.

Here's what I mean. Every comment form has a place for your
site address, so once you put that information into the 'Name'
field, doesn't it seem a bit amateurish to type it in again?
Not to mention it may appear to be spam to the site owner.

What do you do when commenting, I'd be interested in knowing
what method you use.

4. List Building: Building A List For Affiliate Programs
Do you use affiliate programs as additional sources of income with
your primary Solo venture?

If you do use affiliate programs as an additional income stream,
this tip from Reed Floren's blog might give you ideas. I use
this in a different way because the booklet I offer is related
to the topic of my paid newsletter but it might be something to
add later.

Having your own list makes the difference in making more sales and
finding a new customer every time you need to increase the cash
flow. Here's the link to the post: List Building Tip

That's it for today and I leave you with this -
Take your life into your own hands and what happens?
A terrible thing: no one to blame
~ Erica Jong


Leave a comment!